Gartner: 25% of consumers will spend 1 hour daily in the metaverse by 2026

According to Gartner, a quarter of consumers will spend one hour per day in the metaverse by 2026.

The metaverse is a virtual world in which people can play, socialise, and work. Some of these virtual worlds can be adaptations of real-world places – including landmarks or workplaces – while others are dreamt up by creative individuals.

Marty Resnick, Research Vice President at Gartner, said:

“Vendors are already building ways for users to replicate their...