Matterport democratises access to digital twins with major UK and US expansion

Ryan Daws is a senior editor at TechForge Media, with a seasoned background spanning over a decade in tech journalism. His expertise lies in identifying the latest technological trends, dissecting complex topics, and weaving compelling narratives around the most cutting-edge developments. His articles and interviews with leading industry figures have gained him recognition as a key influencer by organisations such as Onalytica. Publications under his stewardship have since gained recognition from leading analyst houses like Forrester for their performance. Find him on X (@gadget_ry) or Mastodon (@gadgetry@techhub.social)


Spatial data firm Matterport is democratising access to digital twins by expanding its UK and US coverage by 55 percent.

Digital twins are supporting the digital transformation of the built world by enabling businesses to manage their assets using real-time virtual counterparts.

Research has found that digital twins have led to real estate listings closing 31 percent faster, increased vacation rental conversions by up to 12 percent, and reduced the time to design, construct, and/or remodel properties by 50 percent.

One customer is SplitSpot, an apartment rental platform. When COVID-19 prevented in-person showings. Digital twins enabled SplitSpot’s agents to show 20-40 apartments per day—an increase of up to 400 percent compared to in-person showings.

Matterport Capture Services uses a professional camera system and experienced technician to create immersive 3D digital twins within 72 hours.

Cameron Stewart, Director of Sales and Partnerships at SplitSpot, said:

“Making the appointment online is fast and straightforward and the Capture Technicians have surpassed my expectations — personable, helpful, professional, and highly skilled.

The service saves us the cost and time of having to physically travel or hire someone in-market before we are ready to do that, and it has made it easy for us to include Matterport digital twins in 98 percent of our apartment listings in just two months.”

The latest expansion of Capture Services adds 20 UK and 16 US cities to its existing coverage area.

In the UK, the newly-covered cities are: Bath, Brighton, Bristol, Canterbury, Cardiff, Colchester/Ipswich, Dover, Glasgow, Inverness, Kendal, Margate, Newcastle, Newport, Nottingham, Northampton, Norwich, Oxford/Swindon, Plymouth, Portsmouth, Sheffield, Stoke-on-Trent, Swansea, and York.

Over 100 cities are now covered in the US. Any business in coverage areas can now make an appointment in a minute or less with a Matterport Capture Technician to digitise their spaces.

“It’s exciting to see both loyal and new Matterport customers trust Capture Services On-Demand to digitise their spaces,” commented Brendan Dowdle, General Manager of Matterport Capture Services.

“We’re thrilled to expand the reach of On-Demand to meet the growing need for Matterport digital twins around the world.”

(Photo by Pan Yunbo on Unsplash)

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